Clean Energy Subsidiaries Renamed to Incorporate Clean Energy Brand
Clean Energy Fuels Corp. announced that its wholly-owned subsidiaries, IMW Industries, NorthStar Inc. and Clean Energy Renewable Fuels (CERF), have been renamed and redefined as divisions of Clean Energy Fuels Corp. IMW Industries is now Clean Energy Compression, NorthStar is now Clean Energy Cryogenics and CERF is now Clean Energy Renewables. The transition to the new names will begin immediately.
“The strategic importance of unifying our divisions under a single Clean Energy mark and brand identity cannot be understated,” said Andrew J. Littlefair, president and CEO, Clean Energy. “This move will eliminate any confusion for our customers and other partners.”
While the name changes affect brand-identity, it will not change operational practices, management infrastructure or business objectives.